APAC Screen Economy Set To Be Worth $200BN By 2031 With Monetization Gains Moving Towards Retail – APOS
Asia Pacific’s screen economy will grow from $179BN this year to $200BN by 2031 but future gains in monetization may come from retail media and commerce, rather than the traditional revenue streams of advertising and subscription, said Media Partners Asia CEO Vivek Couto in his o
Asia Pacific’s screen economy will grow from $179BN this year to $200BN by 2031 but future gains in monetization may come from retail media and commerce, rather than the traditional revenue streams of advertising and subscription, said Media Partners Asia CEO Vivek Couto in his opening address at APOS. “This is not a story about […]
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