Farage says Reform has contacted X 'at highest level' over fake AI ads

Reform leader Nigel Farage has called on X to act over a series of fake, AI-generated adverts which depict him fighting Bank of England governor Andrew Bailey.

The ads - showing the Reform leader and Bank of England governor in a number of fake scenarios, on a set resembling BBC Question Time - have been repeatedly shown to X users in the UK in recent days.

Farage told reporters on Tuesday that Reform UK contacted X on Monday "to the highest level" - adding he hoped it would take action to remove the ads "incredibly quickly".

It comes after the Bank of England also urged X users to report the ads, where seen.

"Unfortunately, fake adverts impersonating the Bank of England and other central banks are on the rise," said Governor Andrew Bailey in a statement.

"These scams are designed to criminally exploit the public, especially the vulnerable, when they are online."

He urged the public to stay vigilant and "report these scams".

"That way authorities can better root out digital deception like this and permanently remove the fraudsters responsible for what is a truly online scourge."