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Your candy ads are about to get a lot more personalized, Mars says
Mars is using AI and consumer data to replace mass-market candy ads with personalized campaigns for popular candy brands like Snickers and M&M's.
Business Insider Mkt — 15 June 2026
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Mars is using AI and consumer data to replace mass-market candy ads with personalized campaigns for popular candy brands like Snickers and M&M's.
This report comes from Business Insider Mkt. The story centres on Your candy ads are about to get a lot more personalized, Mars says. Full coverage and background context is available at the original source. Readers seeking more detail on this developing topic are encouraged to follow updates from Business Insider Mkt and related outlets covering this beat.
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